Insurance
introduce a fun swag with a Big Paw Bear
Product Number: QTXMG-IEFNV
Description: Plush Big Paw Bear with Shirt
Industry: Insurance
What it was purchased for: Insurance is a product/service that most end users do not like to talk about. To most people, this means that they need to spend money for insurance on what they may never get a return on their investment. To make the buying process more enjoyable for applicants, the insurance company wanted to introduce a fun swag item applicants could leave with.
How it was distributed: In turn, the company gave away a set of teddy bears on the day of signing the documents for whatever insurance plan that a family signs up for. Walk into any branch location, sign up for the New Homeowner’s policy and receive a free teddy bear, hence softening the perception of insurance and most importantly putting a smile on the face of the new policy holder.
Result or ROI: The Franchisee offices continue to reorder the teddy bear because insurance is a very tough sell in today’s world, and new customers are walking out with a smile on their face. The gifts have enabled the agents to build a rapport and work on future referrals.
The Franchisee offices continue to reorder the teddy bear and new customers are walking out with a smile on their face
encouraging to Donate with a Roomy Cooler Bag
Product Number: BWPQJ-BEMXY
Description: Jumbo Cooler Bag
Industry: Insurance
What it was purchased for: These bags were given out to participants in a company golf tournament.
How it was distributed: All participants received a bag as a prize along with a nice bottle of wine and wine opener.
Result or ROI: This promotion was used as an incentive to get people to sign up and donate money. As a result more than 200 golfers signed up for the event.
As a result more than 200 golfers signed up for the event